Why Start-Ups Fail: Avoiding the traps on the path to commercial success by Bernie Bulkin
Are you tired of hearing that 80% of start-ups are destined to fail? In Why Start-Ups Fail: Avoiding the traps on the path to commercial success, Bernie Bulkin shatters the myth that high failure rates are an unavoidable byproduct of innovation. This book tackles the pervasive “fail fast” culture, providing a masterclass in strategic resilience…